SEO report of designateddriver.ie

Designated Driver for Northern Ireland & Ireland | Coca Cola ...

designateddriver.ie/

If you are a designated driver this Christmas, the soft drinks are on us! Designated drivers can enjoy up to three free soft drinks at participating venues ...


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : designateddriver.ie/

Character length : 20

Title
Designated Driver for Northern Ireland & Ireland | Coca Cola Hellenic
Description
If you are a designated driver this Christmas, the soft drinks are on us! Designated drivers can enjoy up to three free soft drinks at participating venues from Friday 21st November 2014 - Wednesday 31st December 2014.
Keywords (meta keywords)
coca cola, coke, designated driver, free drinks, soft drinks, christmas, safe driving,

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Welcome
type: website
image: http://designateddriver.ie/img/homepage.jpg
url: http://designateddriver.ie/
site_name: Designated Driver | Coca Cola Hellenic

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

Linkedin19

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Designated Driver for Northern Ireland & Ireland | Coca Cola Hellenic

Character length : 73

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 52%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
1241700
Heading structure in the source code
  • <H1> Coca-Cola's Designated Driver
  • <H2> Is a long-standing Irish Christmas tradition that safeguards many others and is now live in over 1000 pubs restaurants and hotels nationwide.
  • <H2> Share Your Favourite Christmas Traditions for a Chance to Win
  • <H3> Search the map to find participating venues
  • <H3> What is a designated driver?
  • <H4> 1. Find a pub
  • <H4> 2. Download the Voucher
  • <H3> Offer applies to:
  • <H3> Privacy & Cookie Notice
  • <H4> Introduction
  • <H4> What is personal information?
  • <H4> Information that we collect from you
  • <H4> Use of information collected
  • <H4> Cookies
  • <H4> Performance Cookies: These Cookies collect information to allow us to improve the website.
  • <H4> How do I disable/enable cookies?
  • <H4> Disclosures
  • <H4> Users 16 and under
  • <H4> Other websites
  • <H4> Security of information collected and data retention
  • <H4> Internet-based transfers and disclaimer
  • <H4> Accessing and updating information
  • <H4> Contacting Us
  • <H4> Changes to this Policy
Word cloud
  • information48
  • personal22
  • website18
  • privacy17
  • cookie17
  • coca-cola16
  • provide16
  • driver11
  • notice11
  • cookies11
  • designated10
  • collect10
  • law7
  • search7
  • please7
  • e-mail7
  • browser6
  • free6
  • visit6
  • hbc6
  • using6
  • site6
  • policy6
  • participating6
  • process6
  • used6
  • address6
  • share5
  • number5
  • details5
  • business5
  • services5
  • drinks5
  • all5
  • data5
  • ensure5
  • christmas5
  • how5
  • voucher5
  • agree4
  • collected4
  • time4
  • help4
  • changes4
  • request4
  • consent4
  • explorer4
  • providing4
  • download4
  • name4
  • control3
  • companies3
  • servers3
  • zero3
  • traditions3
  • provided3
  • click3
  • purposes3
  • conditions3
  • staff3
Keyword matrix
wordtitledescriptionsheading
information
personal
website
privacy
cookie
coca-cola
Two Word cloud
  • personal information8
  • designated driver6
  • cookie notice5
  • from you4
  • will not3
  • this privacy3
Three Word cloud
  • information you provide3
  • visit starts and approximately2
  • share your favourite2
  • how long you2
  • will not otherwise2
  • please contact us using2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 15 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
9.70
Flesch Reading Ease
53.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
8.80
Dale–Chall Readability
6.10
SMOG Index
12.00
Spache Readibility
5.00
Number of letters
10852
Number of words
2275
Number of sentences
146
Average words per sentences
16
Number of syllables
3712
Syllables in words
3682
Average syllables in words
1.63
Number of words in first three syllables
376
Percentage of word / syllables
16.53
Words not in Dale-Chall easy-word list
764
Words not in Spache easy-word list
419

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,671 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
30
Number of source domains
4
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://designateddriver.ie/js/libs/jquery-1.11.1.min.js
  • https://designateddriver.ie/js/libs/jquery-ui.min.js
  • https://designateddriver.ie/js/libs/parallax.js
  • https://designateddriver.ie/js/classie.js
  • https://designateddriver.ie/js/data.json
  • https://designateddriver.ie/js/plugins.js
  • https://designateddriver.ie/js/main.js
List of render blocking css files
  • https://cloud.typography.com/6748956/7242972/css/fonts.css
  • https://designateddriver.ie/css/app.critical.min.css
  • https://designateddriver.ie/css/app.min.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://designateddriver.ie/js/libs/modernizr-custom.js
  • http://designateddriver.ie/js/libs/jquery-1.11.1.min.js
  • http://designateddriver.ie/js/libs/jquery-ui.min.js
  • http://designateddriver.ie/js/libs/parallax.js
  • http://designateddriver.ie/js/classie.js
  • http://designateddriver.ie/js/data.json
  • http://designateddriver.ie/js/plugins.js
  • http://designateddriver.ie/js/main.js
File size of all javascript files combined
702.65KB
Javascript minifying
You can save 243.4KB (56% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://designateddriver.ie/css/app.critical.min.css
  • http://designateddriver.ie/css/app.min.css
File size of all css files combined
205.41KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
20.20KB
Gzip compression
Error! By using Gzip you can save 196.3KB (69% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
2
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://maps.googleapis.com/.. /js?key=AIzaSyCWDgWllxQ6hCj2HUl4uXTGwg2-k...30 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
112.81KB
Image optimisation
All images are optimized.

 Website security

IP
176.31.131.171
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H3 : Privacy & Cookie Notice, ( 0px from top )
  • H4 : Introduction, ( 0px from top )
  • H4 : What is personal information?, ( 0px from top )
  • H4 : Information that we collect from you, ( 0px from top )
  • H4 : Use of information collected, ( 0px from top )
  • H4 : Cookies, ( 0px from top )
  • H4 : Performance Cookies: These Cookies collect information to allow us to improve the website., ( 0px from top )
  • H4 : How do I disable/enable cookies?, ( 0px from top )
  • H4 : Disclosures, ( 0px from top )
  • H4 : Users 16 and under, ( 0px from top )
  • H4 : Other websites, ( 0px from top )
  • H4 : Security of information collected and data retention, ( 0px from top )
  • H4 : Internet-based transfers and disclaimer, ( 0px from top )
  • H4 : Accessing and updating information, ( 0px from top )
  • H4 : Contacting Us, ( 0px from top )
  • H4 : Changes to this Policy, ( 0px from top )
  • H1 : Coca-Cola's Designated Driver, ( 192px from top )
  • H2 : Is a long-standing Irish Christmas tradition that safeguards many others and is now live in over 1000 pubs restaurants and hotels nationwide., ( 272px from top )
  • H2 : Share Your Favourite Christmas Traditions for a Chance to Win, ( 814px from top )

 Typos

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